Krishna Volvo, located at Chandigarh, Ludhiana and Hyderabad deals exclusively in Volvo cars. Their motive is to provide the customers the best service for Volvo cars and building long lasting customer relations.
OBJECTIVES:
- Create brand awareness online
- Generate leads that convert
- Attract potential customers in the regions of their dealerships
- Increase the number of sales
CHALLENGES:
- Very less leads generated in the past
- Low social media engagements
- Random unverified leads
- Verified leads that did not convert
MERAKI STRATEGY:
For Krishna Volvo, a full funnel marketing strategy was applied for the campaign. Firstly, the team created awareness to attract the audience on various social media platforms. The response was in large number of verified leads. We engaged with the audience on Krishna Volvo’s social media pages. The generated leads were later converted into sales. Thus, resulting in an overall increase in their sales.
THE SUCCESS SAGA:
- Ad spend: 2 lakhs+
- 2 lakhs+ impressions
- Leads generated: 2500+
